Touring Exhibtions Demystified

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"This is the session I wish I had before my first museum exhibition." "If you are serious about getting your work into institutions , this will save you tons of guesswork." Many artists dream of seeing their work in world-class museums, exhibited to thousands of visitors and recognised for its cultural impact. This session will show you how to make that dream a reality, no matter where you are in the world. Through the real-life example of Chinwe Russell, who built successful touring exhibitions from scratch, you will learn the step-by-step process for turning your artistic practice into a museum-attracting, income-generating collection. We will explore: How to develop collections that captivate curators and resonate with audiences How to position yourself so that institutions pay you to show your work What museums look for in an exhibition and how to craft a compelling proposal How to approach institutions with confidence, even without gallery representation The practical logistics of touring, from planning to community engagement You will leave with real strategies, tools, and to begin or refine your journey into institutional exhibitions. About Chinwe Russell Chinwe Russell is a British-Nigerian contemporary artist whose storytelling collections have captivated museums and audiences across the UK. Her breakthrough collection, 20 Historical Women Who Changed the World, has been touring since 2020, hosted by prestigious public institutions and seen by thousands of visitors. What makes Chinwe’s journey unique is that she created and developed her collections independently, without gallery representation or formal curatorial training. She has built a career by creating work with strong educational, historical, and social value, and by directly pitching to institutions who now pay to exhibit her work. She has since been invited to speak at national venues and platforms about her exhibitions, her unique approach, and how art can inspire public discourse. Her success proves that artists, no matter their background or location, can break into the museum circuit through strategy, story, and persistence.